Who we are

We’re just a group of cool cats trying to make a difference.

We show up every day to help our customers deliver their best work. From developing the actual software that helps professionals solve their painful workflow problems, to personalized and fun onboarding and training, to curating helpful and informative resources on our podcast and blog.

The point is, we’re here for you and can’t wait to make your life better.

Our values

Leave it better than you found it

Take the time today to help our future selves

Don’t be content with the status quo

Always invest in yourself and your team

Default to action

Make progress towards a solution

Perfect is the enemy of good

“Ship it” and let the market validate the idea

Stay on target

Find the core pain and focus solely on it

Doing less allows us to be our best

There’s always going to be more to do

Serve with humility

Our customer’s pain is our pain. Live with empathy and keep them in mind.

We value all voices. The best idea should win.

A great team is greater than the sum of its parts

Company manifesto

We know building a business isn’t easy. There’s a reason most fail or never get started. We also know that managing, leading, and contributing to a young business isn’t easy either. But at the end of the day, we always lean into what’s meaningful, not necessarily what’s easy. 

We know behind every firm is a family and behind every team member is a community. While we believe that work doesn’t have to be so stuffy, we also know that what we’re building, and what you’re building matters.

Solving painful problems lies at the heart of what propels humanity forward, and we are blessed to be a small contributor to helping the knowledge economy do our collective best work. 

David Cristello, Founder and CEO

By the numbers

years in business
10 +
office puzzles completed

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