Posted by & filed under Accountant, Bookkeeper, Growing Your Firm Podcast, Growth, Marketing, Marketing for Accountants.

rank higher in google

Carter Johnson, CEO of United Business Leaders, has worked with Fortune 500 companies helping with Search Engine Optimization to rank higher in Google. After graduating college, all he’s done is built companies and help other companies grow. In this episode of the Growing Your Firm Podcast, David Cristello and Carter Johnson discuss: 3 main steps… Read more »

Posted by & filed under Accountant, Bookkeeper, Growth.

cloud-devices

This guest post is written by Jody Padar, the Author of “Radical CPA”, whose been featured in Accounting Today, Accounting Web, and customer of Jetpack Workflow Jobs, Tasks, and Calendar! Oh My! Using the cloud will totally rock your world. Cloud technology (and using it well) fundamentally changes the relationship and communication expectations with your… Read more »

Posted by & filed under Accountant, Bookkeeper, Growing Your Firm Podcast, Growth, Marketing, Marketing for Accountants.

creating a world-class team

Kim Hornsby, Founder of Singletrack Bookkeeping, works entirely remotely. Yet, she’s cracked the code on creating a world-class team all without recruiting or needing an office. Singletrack serves mostly small businesses and found a niche with cloud-based accounting even getting clients interested in their own financials (a common problem for most firms…) In this episode… Read more »

Posted by & filed under Accountant, Bookkeeper, Growing Your Firm Podcast, Growth, Marketing, Marketing for Accountants.

consulting profit center

Joey Brannon, Founder of the Consulting CPA, sold the tax and accounting arm of his accounting firm to jettison into solely a consulting profit center. Most firms “rest on their laurels” and stay in their comfort zone with just doing compliance work and keeping clients at an “arm’s length.” Joey saw the opportunity to move… Read more »

Posted by & filed under Accountant, Bookkeeper, Growing Your Firm Podcast, Growth, Marketing, Marketing for Accountants.

accounting firm from scratch

Mike Widdis, Founder and Partner of UpSide Accounting, found himself in construction when his mother, a self-employed bookkeeper, desperately needed help offering great service to businesses. From there, Mike saw the opportunity to build and start an accounting firm from scratch. This was in 2012, and now Mike merged his firm with another small firm and… Read more »

Posted by & filed under Accountant, Bookkeeper, Growth, Team Management.

team-management-featured

We’ve talked about how to hire accountants and accounting staff can be challenging, but the often ignored, yet critical step to success, is how these new team members are on boarded. In this article, we’ll discuss 6 steps to remember when on boarding a new team member. Step 1: How they will be measured First things… Read more »

Posted by & filed under Accountant, Bookkeeper, Growing Your Firm Podcast, Growth, Marketing, Marketing for Accountants.

get a prospect to trust you

Richard Clayman, Founder of Cloudwalker Videoworks, found using video is the fastest way to get a prospect to trust you and get your messaging right. Building a career in the movie industry, Richard discovered a simple, but effective way to stand out from the competition. In this episode of the Growing Your Firm Podcast, David… Read more »

Posted by & filed under Accountant, Bookkeeper, Growing Your Firm Podcast, Growth, Marketing, Marketing for Accountants.

results-based compensation

  Greg and Jessica Daley built their accounting firm, Xcelerate Business Solutions, while they needed to scrap together $10,000 to adopt a new child. Their revolutionary use of contractors under “results-based compensation” will change how firms pay their workers. Their practice has been called a “Firm of the Future” by Intuit. They’ve found a unique… Read more »

Posted by & filed under Accountant, Bookkeeper, Growing Your Firm Podcast, Growth, Marketing, Marketing for Accountants.

protect your accounting firm from cyber attacks

  Ken Pyle, 15-year vet in Information Technology (IT) and Partner at DFDR Consulting, can show you exactly how to protect your accounting firm from cyber attacks. A topic touched on for the first time on the podcast, as IT continues to develop and grow, tech isn’t the only thing that gets more sophisticated —… Read more »