Your accounting firm’s website is like a virtual salesperson. 

It presents prospective clients with their first impression of your firm and lets them get to know you before ever speaking with you. That makes your website a highly valuable asset for winning more clients

If building or updating your site has been on the back burner until now, it may be time to see it with fresh eyes and upgrade its design. 

To kickstart your website overhaul, we compiled some examples of the best accounting website designs we’ve come across to help inspire you. 

 

1. JD Scott + Co

What stands out about this site design:

  • A clean, modern design makes it easy for prospective clients to navigate. 
  • The site helps visitors find fast solutions to their accounting problems by offering a “Need Accounting Assistance?” search field in the first section of the home page. A convenient drop-down with pre-filled statements, such as “Am I paying too much tax?” and “My numbers are a mess,” redirects users to the proper accounting service page. 
  • The home page prominently displays the team’s experience, helping showcase the firm’s expertise and fostering trust with site visitors. 

 

2. Heyward CPA

What stands out about this site design:

  • Their use of high-quality images gives the site a sleek and sophisticated feel.
  • A free consultation button and phone number are at the top of the page, making it easy for prospects to contact the team. This section also has links for sending files and making payments, a very convenient feature for their clients.  
  • Overall, Heyward CPA provides site visitors with the essential information they need without overcrowding the page with long text blocks.

 

3. CBIZ

What stands out about this site design:

  • With a big, bold hero section, CBIZ showcases the firm’s values, while a handy search bar above it helps visitors quickly find what they need. 
  • This site’s distinct color palette of yellow, blue, and green pairs well with its sleek typography and balanced use of white space, making the site visually appealing. 
  • Along with the attention to detail in the design, the firm doesn’t skimp on content. The large navigation flyouts help direct users to CBIZ’s thorough library of editorial content organized by industries and services to educate and inform visitors. 

 

4. UHY

What stands out about this site design:

  • UHY has an easy-to-navigate website, which is also highly informative about its services and areas of experience. The slider at the top of the home page is a nice touch, allowing the firm to showcase the latest news and developments relevant to clients. 
  • From the drop-down menu in the header, visitors can quickly access industry-specific accounting information, insights, and best practices, helping highlight UHY’s credibility and expertise to prospective clients. 

 

5. Heyer Accounting & Tax

What stands out about this site design:

  • Heyer’s website has a simple yet powerful design. The drop-down menus in the header show what services they offer, the industries they serve, and other helpful information prospective clients might want to know. 
  • They display their contact information, client portal, bill pay, and file-sharing links above the fold on the home page for easy client access. 
  • A library of tax form templates is available for purchase and can be filled out directly from the website, offering great value to current and prospective clients. 

 

6. Wiss

What stands out about this site design:

  • Wiss takes a thoughtful approach to its website design, emphasizing its team members and overall mission rather than the specific accounting services they offer, playing to site visitors’ emotions. 
  • The home page includes videos of client testimonials, which helps build their credibility with prospective clients. 
  • Further down the home page, Wiss includes links to their latest blog posts, a valuable content marketing tool that provides free value to anyone who visits the site. 

 

7. Haynie & Company

What stands out about this site design:

  • Haynie & Company’s website features a hero section with a warm, appealing message about being a family firm. 
  • The rest of the home page gets down to business, listing each of the services the firm provides so site visitors can browse their offerings and see which fits their needs. 
  • We also like that no matter what page you visit or how far down you scroll, there’s always a prominently displayed call-to-action button inviting readers to learn more about their services or contact their team. 

 

8. TL;DR Accounting

What stands out about this site design:

  • TL;DR’s website design is akin to a SaaS company. This nontraditional layout speaks to the firm’s modern ethos while still looking professional and being easy to navigate. 
  • In the hero section, they clearly spell out the industry they serve (therapists with private practices), helping them reach the right clients within their niche. They also include a playful illustration to familiarize site visitors with the actual team members. 
  • A standout feature of their website is the pricing page. It includes specific service plans at fixed prices, so site visitors can see what they get for each price point. 

 

9. Blue & Co.

What stands out about this site design:

  • Visitors immediately see the Blue & Co. unique selling proposition, which is concise and speaks directly to their audience’s pain points. The remaining copy follows suit with a personal feel, helping them stand apart from other accounting firm websites. 
  • The simple and effective header gives potential clients a prominent call-to-action button for contacting the firm and a drop-down menu with easy navigation to other site pages. 

 

Get Started with Accounting Website Templates 

Revamping your site or building a new one from scratch doesn’t have to be expensive or require you to have any expert tech skills. 

Common site-building platforms like Webflow, Wix, and WordPress offer easy-to-use templates to help firms build sleek, professional-looking websites in a matter of clicks.

Here are some accounting website templates to help you get started: 

 

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