Posted by & filed under Accountant, Growing Your Firm Podcast, Growth, Marketing.

building an all star team

Stephen King, CEO of GrowthForce, probably spends as much time working on accounting as he does building an all star team. Stephen’s started out at Ernst & Young before founding a startup where he raised $43 million. Now, he’s built GrowthForce, an outsourced accounting company. He’s been so successful because of his talent of building… Read more »

Posted by & filed under Product Updates.

This week we’re excited to release: A brand new client profile A new client tagging system A more robust note feature for client profiles Custom Data Fields (for uploads and current clients) And time sheet reports! New Client Profile New Custom Data Fields New TimeSheet Reports

Posted by & filed under Accountant, Bookkeeper, Growth, Marketing, Referrals.

The 6 New Rules of Marketing

Are you stuck wondering why marketing dollars are no longer working? And while I would never dismiss a marketing campaign without testing, there are some fundamental differences in marketing today. Thank you to Steve Pipe for posting this. Original poster TBD So much of this poster sounds fantastic, but let’s break down what each rule means:… Read more »

Posted by & filed under Accountant, Bookkeeper, Marketing.

Chart up and to the right

The Difference Between High ROI Websites for Accountants vs Those That Just Waste Money Ever wonder how some accounting firm websites bring in leads while others flounder with ZERO ROI? Your website is “main” street in your marketplace. Almost all of your clients and prospects will be searching online to learn more, and unlike sites… Read more »

Posted by & filed under Accountant, Bookkeeper, Growth, Marketing.

Ever wonder how companies are able to find high-quality content, day in and day out? Find yourself struggling to find quality articles to share? Below is a quick video that shows you two (free) tools to help you out of the “content rut”. Social media management shouldn’t require hours and hours of your day, especially sharing… Read more »

Posted by & filed under Growing Your Firm Podcast, Growth.

scale accounting firms

Gale Crosley, President of Crosley Company, knows how to scale accounting firms. It all starts with systematic, sustainable growth. Gales had 35 years experience in the industry including work with Arthur Andersen and PWC. Now, as a growth consultant for mid-market accounting firms, she works with firms like yours on a personalized level, using proven… Read more »

Posted by & filed under Accountant, Growing Your Firm Podcast, Growth.

craft a strategic vision

August Aquila, Founder of Aquila and Top 100 most influential people in the accounting industry, is an expert to help craft a strategic vision for your accounting firm. He’s worked with the likes of American Express and firms like yours to advise on building a company not just for today, but for the future. In… Read more »