On this week’s Growing Your Firm podcast, we’re speaking with Katie Thomas, CPA. Katie is the founder of Leaders Online, a digital marketing agency that helps professional service providers stand out online and grow their companies. She wants to share some basics about marketing your firm that are usable for anyone, including us accountants who… Read more »
As the terrain of business and enterprise grows and morphs, firm owners have to adapt to the current and future changes. In this week’s show, we had Ron Baker back on to talk about how Value Pricing will have to change, as well. If you don’t know Ron, do yourself a favor and get familiar… Read more »
Accountants usually aren’t blessed with sales and marketing skills. They have to learn them. That’s what Amanda C. Watts does. She gives accounting firms the superpowers they need to reach the next level, and she is our guest on this week’s Grow Your Firm podcast. She’s a speaker, entrepreneur, Amazon best-seller and the author of… Read more »
One of the things we do at Jetpack Workflow is to reach out to our clients to see what we can do better. Today’s guest on the Grow Your Firm podcast told us he managed to double his clients and triple his revenues by improving his workflows. Once we heard that, we had to get… Read more »
Release Date: 12/20/2019 With the holidays right around the corner, the Jetpack Workflow engineers wanted to give a gift to our customers. No, sorry, it’s not Starbucks for life, but it is something that will hopefully make your workflow life that much sweeter. We just released the all-new Progress Report! This will allow users to… Read more »
Accounting covers a huge array of services, not all of which your firm may provide. When you have a client that asks you for something that’s outside of your scope, how do you handle it? One way is to set up partnerships with other firms to handle that part of your client’s needs. In this… Read more »
Today’s guest came to us in an unusual way. He reached out to us with an interesting story. Brandon Hall owns a virtual CPA firm that started in 2016. In three years, he’s scaled to over $1.5 million dollars in revenue and has 12 employees, all of whom work remotely. He’s been named as one… Read more »
Referrals are the best way to access the best clients. That’s a bold statement, but there are numbers to back it up. Consumers trust word-of-mouth marketing the most. While 84% of respondents to a Nielsen poll said they trusted recommendations from people they know, only 48% of respondents said they trusted ads on social networks…. Read more »
Many accounting firms rely on referrals to get new clients and are skittish about paying for advertising. Too many throw money at sites like Google and Facebook, seeing very little in return because the tools are improperly used. Our guest this week on Grow Your Firm is Tyler Clark. He’s the founder of ADcountants, which… Read more »
Have you ever seen job boards like UpWork and Freelancer.com and wished you could attract talent that way for your accounting firm? Our guest for this week’s Growing Your Firm podcast decided to make his own talent attracting machine. Jeff Maddux created AccountantList, a job board site that connects people in the accounting world with… Read more »